"What can you ask it to do?"
Everything.

"Find 50 businesses in [city] that look like they need what we offer, reach out personally via email and WhatsApp, follow up automatically until they respond, and add everyone to the CRM — I only want to be involved when someone's ready to talk."

"Go through my customer list, find everyone who hasn't bought in 90 days, figure out the right message for each one based on what they bought before, and send a personalised 'we miss you' sequence — calls, texts, and emails — until they respond."

"Every time I send a quote, automatically follow up 2 days later by email, then 5 days later with a text, then have the AI phone agent call them if they still haven't responded."

"When someone fills out our contact form, have the AI call them within 2 minutes, ask our 5 qualifying questions, and if they're a good fit, book a meeting in my calendar — if not, send them somewhere helpful."

"I just got back from a trade show with 80 business cards. Pull the info from each one, research each company online, write a personalised follow-up email, load them into the CRM, and schedule a follow-up sequence."

"Look at every proposal I sent in the last 6 months that didn't close, figure out if anything has changed in their world, and send each one a timely, personalised re-engagement message."

"Build me a complete professional website for [business name]. We [what makes us different]. Make it look great and create all the content, images, and copy yourself."

"Create 1,000 new pages on our website this month targeting every service + location combination in our region — each one unique, written in our style, optimised to show up on Google."

"I'm running a promotion next week — build me a landing page for it right now. Here's the deal: [2 sentences]. Make it look professional and set up to capture leads."

"Every week, automatically add new content to our website based on recent jobs we completed, questions customers asked us, or seasonal topics — keep it fresh without me having to think about it."

"Make me a 60-second promo video for [business]. Here's the brief: [2 sentences]. Have the AI write the script, create the scenes, and produce the finished video — I'll review it and tell you what to remove."

"Create a broadcast-quality streaming TV commercial for our spring promotion. It needs to look professional enough to run on CTV and connected TV."

"Take our YouTube video from last week and automatically cut it into 8 short clips for TikTok, Instagram Reels, and YouTube Shorts — add captions, pick the best moments, and post on a schedule."

"Create a professional onboarding video for new staff covering our top 10 procedures — in our company's tone, with clear narration and visuals. Base it on these process notes."

"Make sure every call to our business is answered no matter what time — take messages, answer common questions, book appointments directly into our calendar, and send the caller a text confirmation when it's done."

"Set up an AI that takes after-hours calls, genuinely engages with prospects, answers pricing questions from our actual price list, and books a callback for the next morning."

"The day before every appointment in our calendar, automatically call each client to confirm, give them parking or prep instructions, and if they need to reschedule, handle it on the spot."

"For invoices more than 14 days overdue, have the AI call the client in a friendly, professional tone, confirm they received the invoice, ask about any issues, and offer to send a payment link by text."

"Go through all my unread emails, sort them from most urgent to least, draft a reply for each one in my voice, and give me a single list I can review and approve in one sitting."

"Every morning at 7am, send me a summary of what happened overnight, who I need to follow up with today, what meetings I have, what invoices are overdue, and flag anything that needs my immediate attention."

"I just got off a Zoom call with [client]. Pull the transcript, figure out what they need, write the full proposal — scope, timeline, and investment — in our standard format, and send it to me to review."

"Write this month's newsletter for our client list — based on what happened in our business, any helpful tips for our industry, and one offer they should know about. Write it in my voice, make it feel personal."

"I'm meeting with [company] on Thursday. Research them — what they do, how big they are, any recent news, and problems they likely have that we could solve — and give me a one-page brief I can review before the call."

"Search through my last 3 months of emails and Zoom call transcripts, find every prospect or client who showed interest in something we offer but never got a proper follow-up, and draft touch-base messages for each one."

"When we win a new client, automatically send the welcome email, the contract for signature, the onboarding questionnaire, and book their kickoff call — all before I even get to the office the next morning."

"Every Friday, automatically generate and send progress updates to all active clients — tailored to what actually happened on their project this week, written in our voice, with a preview of what's coming next."

"60 days before any client contract ends, start the renewal process automatically — generate a personalised renewal proposal based on their usage, send it, follow up if no response, and flag me only if they're hesitating."

"Look at our current client list, compare what each one is paying for to everything else we offer, identify the top upsell opportunities, and draft a personalised pitch email for each one I can review."

"While I sleep, process everything that came in today — file all emails, update the CRM, chase any outstanding items, flag anything urgent for my morning review, and prepare a clean agenda for my day."

"Plan this month's marketing — write and schedule all social posts, plan our email campaigns, suggest 4 blog topics based on what our audience is searching for, create the first draft of each, and track results week by week."

"Look at our entire sales pipeline, flag every lead that's been sitting without activity for more than a week, draft follow-ups for each, identify which deals have the highest chance of closing, and produce a weekly win/loss breakdown."

"Run our social media on autopilot — post every day on Instagram, Facebook, and LinkedIn. Create the images, write the captions in our voice, pick the best times to post, and send me a Monday performance report."

"Research the 20 most common questions people search for in our industry, write a proper blog post answering each one in our voice, publish them to our website, and share them on social media — 4 per week, every week."

"We're hiring for 2 positions. Screen every application against our job requirements, send automatic replies to everyone, schedule interviews with the top 5 candidates, and prepare a 1-page summary of each finalist for me."

"When a project milestone is marked complete — or when a client signs a proposal — automatically generate the correct invoice in Wave, send it with a professional note, and track when it gets opened."

"For every invoice we send, automatically send a friendly reminder 7 days before it's due, a reminder the day before, a follow-up 3 days after if still unpaid, and escalate to WhatsApp after 7 days, then a phone call after 14."

"On the last day of each month, pull all the numbers from Wave, calculate what came in vs what went out, compare to last month, flag categories that went over budget, and send me a 1-page summary in plain language."

"Every quarter, compare this quarter's revenue to the same quarter last year — break it down by service type and top clients, show where we grew and where we dropped, and suggest 3 specific things to focus on next quarter."

"Every time we finish a job, send the client a thank-you text, wait 3 days, then send a link to leave us a Google review with a short personal note. If they leave 4 or 5 stars, automatically share it on our social media."

"Every lead form submitted on our website should get a personal reply within 60 seconds — day or night — that answers their question, asks the most important qualifying question, and offers to book a time with us."

"Whether a lead comes from our website, Facebook ad, Google, a referral, or anywhere else — automatically capture their info, add them to the CRM, send a personalised welcome, and start the right follow-up sequence."

"I just visited a site and took rough notes on my phone. Turn these into a professional estimate — with labour, materials, timeline, and total — formatted in our standard template and ready to send to the client."

"Every client's birthday and the anniversary of when they first hired us — automatically send them a personal note from me with a small offer. Use their name, reference what we've done together, make it feel real."

"When a new job is booked, automatically find the best available time slot based on our team's schedule, book it in, notify the right crew member by WhatsApp, send the client a confirmation with address and timing."